Press release

Award-winning communication design: Rovema GmbH receives Red Dot for high design quality

The jury for the Red Dot Award: Communication Design 2017 has made its decision. In a process spanning several days, the 24 experts assessed communication and creative works from agencies, designers and companies from 50 participating countries. Rovema has cause for celebration: The jurors awarded the Red Dot to the new Rovema HMI, designed by HMI Project and thus emphasized its high design quality and creative achievement.

The new Rovema HMI is a touch-optimized user interface for the packaging machinery manufacturer’s machines and systems that are used worldwide for forming, filling, closing, commissioning and shelf-ready final packaging. The user-centered and intuitive application provides a uniform design for all different machine types. The HMI control is process-oriented and easy to understand. The reduced and consistent design provides a compact display of information, allowing direct and comprehensible communication of process values – optimal support for the operator.

Thomas Becker, managing partner, Rovema GmbH: „Our HMI’s complete revision for us is one further safe step into the future. The communication between operator and machine is an IoT (Internet of Things) relevant, important success factor for our clients. I am pleased to offer with our new HMI task-specific, intuitive and state of the art operating options already today.”

The first machines equipped with the new HMI will be delivered to Germany and the USA in October. Beginning of 2018, delivery of the first complex packaging line is planned.

Professor Dr. Peter Zec, founder and CEO of the Red Dot Award: “I am delighted that agencies, designers and companies from all over the world have once again used the Red Dot Award: Communication Design as an evaluation platform. It is important to subject one’s own achievements to scrutiny again and again in order to constantly improve and maximize the potential for success. I congratulate the Red Dot winners on the high design quality of their work. The award testifies to the fact that they are pursuing the right design strategy”.

The award ceremony for the Red Dot Award: Communication Design 2017 will take place on 27 October. During the Red Dot Gala in the Konzerthaus Berlin in Germany, the Red Dot: Best of the Best and Red Dot: Grand Prix winners will receive their trophies. At the subsequent Designers’ Night in the E-Werk Berlin, the Red Dot laureates will be given their well-deserved certificates and will celebrate their success. In addition, the exclusive winners’ exhibition “Design on Stage” will showcase the awarded communication works at the after-show party, including the new Rovema HMI.

The award-winning project from HMI Project will also be presented in the International Yearbook Communication Design 2017/2018. It will be published on November 14th, 2017 and documents the state of the art in global communication design.


About the Red Dot Design Award:

In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines of Red Dot Award: Product Design, Red Dot Award: Communication Design and Red Dot Award: Design Concept. The Red Dot Award is organized by Design Zentrum Nordrhein Westfalen and is one of the world’s largest design competitions. In 1955, a jury convened for the first time to assess the best designs of the day. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award. Ever since, the sought-after Red Dot award has been the revered international seal of outstanding design quality. More information is available at